Guides

Gift with Purchase Promotions Guide

How Do GWP Promotions Work? 

A Gift with Purchase campaign cleverly rewards customers with a freebie when they meet specific criteria, such as reaching a spending threshold or purchasing particular items. Imagine travel-sized treats, branded goodies, or exclusive first looks at new products. This is also known as a “premium.” Through a gift-with-purchase promotion, customers receive a free product, which can lead to increased average order values and repeat purchases.

Enhance Campaigns with Our Sales Promotion Workbook

A 10-step guide for sales promotion planning, from goal-setting to post-campaign evaluation.

Sales Promotion Planning Template Document Cover Page
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