Promotions to Boost Brand Awareness
Drive interaction, excitement, and reach to expand your audience effectively.
Promotions to Build Trust and Confidence
Strengthen credibility and promote customer consideration through reliable assurances.
Warranty Registration
Guarantee quality and support, ensuring customer peace of mind.
Buy & Try
Remove barriers to purchase with a risk-free trial.
Money-Back Guarantee
Offer a full refund to build trust and remove purchase risks.
Price Match Guarantee
Ensure the best price to encourage confident buying decisions.
Promotions to Drive Immediate Sales
Enhance your product’s value with tangible benefits that drive instant sales.
Promotions to Boost Loyalty and Retention
Forge stronger connections and boost retention with custom reward programs.
End-to-end Promotion Management
From planning to claim validation and customer queries
Engage
Streamline redemption with fully integrated, user-friendly microsites.
Validate
Ensure precision and security with robust claim validation and fraud protection.
Reward
Efficiently manage and fulfil rewards and incentives on a global scale.
Inform
Keep customers informed and engaged with real-time branded updates
Analyse
Drive strategic decisions with actionable, real-time analytics
Client Experience
Your Strategic Promotions Partner
Trust & Security
Elevate trust, ensure compliance, and protect your promotional investments
Enhance Your Campaigns
Gain the insights and inspiration you need for next-level campaigns.
Inspiration Gallery
Explore diverse promotional concepts to inspire your next campaign.
Promotional Marketing Blog
Stay ahead with articles on trends, tips, and industry best practices
Case Studies
See how others have succeeded in their promotional marketing efforts.
Newsletter
Regular updates filled with insights, trends, and industry benchmarks
Optimise Your Strategy
Tools for better planning and budgeting.
What Are the Benefits of Running Gift with Purchase Promos?
- Do Free Gift Campaigns Really Work?
- What Are the Benefits of Running Gift with Purchase Promos?
- Why GWP Are Successful with Consumers
- The Psychology Behind GWP Campaigns
- What Are the Most Popular Kinds of Free Gifts?
- Optimising GWP Campaigns: Tailoring Promotions for Different Customer Types
- When to Use GWP Promotions
- Sustainability and Social Responsibility in GWP Campaigns
- Legal and Regulatory Considerations
- From FMCG to Automotive: GWP Examples Across Industries
- Master the Art of GWP Promotions: The Bare Necessities
- Gift with Purchase Promotions Tips and Strategies
- Common Pitfalls and How to Avoid Them
- Wrap It Up
The stats mentioned before speak for themselves, and that’s why GWP promotions are well-established marketing tools. They perform well across various industries and can easily be aligned to your broader marketing goals. In fact, just like any other sales promotion, free gift promos shouldn’t be used just for quick wins but also to help you reach your long-term goals.
Here is how these kinds of promotions can benefit your marketing strategy:
Increase Perceived Value: Offering a free gift can make your main product more attractive, helping it stand out in a crowded market and attracting budget-conscious customers.
Attract New Customers: GWP promos draw in new customers by providing an immediate, tangible benefit that differentiates your product from the competition.
Enhance Campaigns with Our Sales Promotion Workbook
A 10-step guide for sales promotion planning, from goal-setting to post-campaign evaluation.
Boost Brand Visibility and Recall: The gift keeps your brand in the customers’ minds every time they use it, reinforcing brand recognition and recall.
Enhance Brand Loyalty: These campaigns are perfect as part of a loyalty program or to reward customers for repeat purchases. They act like a heartfelt “Thank you” that makes shoppers’ experience more enjoyable and promotes positive feelings towards your brand.
Increase Average Order Value: By setting a minimum spend to receive a free gift, you encourage customers to spend more.
Improve Inventory Management: Using overstocked or seasonal items as free gifts can help you get rid of extra inventory while also offering something valuable to your customers.