2024 Sporting Events: March

NCAA Finals (March Madness)

Location: United States

Date: 17th March – 8th April 2024

March Madness captures a wide demographic, from college students to older alumni. Brands can use this event to run multi-generational campaigns that tap into the nostalgia and excitement surrounding college basketball. The event is known for its high engagement rates.

Enhance Campaigns with Our Sales Promotion Workbook

A 10-step guide for sales promotion planning, from goal-setting to post-campaign evaluation.

Sales Promotion Planning Template Document Cover Page
cta block decor
cta block decor